Calum Best His Aftershave And The Waves It Created

Naming perfumes and aftershaves after celebrities is de rigeur. Sometimes they work, sometimes they don’t. Ever so often, you see the launch of a new perfume by a female celebrity or a male perfume or aftershave by a celebrity guy. Calum Best, dominating so many of the newspaper gossip sections was obviously in the esoteric league that was considered fit to have an aftershave named after it. The new aftershave named after the Love Island star is called just ‘Calum’ and the man states that he loves the whole idea of a woman asking him the name of the fragrance that he is wearing and him replying by saying ‘my own’.

One would think that once it was launched, the aftershave would sink or swim under its own steam, meaning that finally it was the appeal of the fragrance that would sell the fragrance and not the fact that it bore a celebrity’s name. Well, in Calum’s case, things just took a different turn but then Calum is just so different from anyone else.

Now why would a homeless charity shelter in London suddenly have a huge number of Calum’s aftershave descend upon it post-Christmas? That’s exactly what happened at St. Mungo’s and newspaper reported that the center was overwhelmed by the number of these unwanted gifts it received. Why on earth would this happen? Is it because people felt that the aftershave was terrible? But surely they didn’t open the gift and then send it to the charity. Or is it because they were aware that it wasn’t up to the mark when it came to quality? One just does not know. It might just prove a point to get someone who has tried the perfume to give us an honest opinion. But then again, fragrance is such a personal point of view.

There is a third possible explanation – one that could just be the case. It could be that many people do not approve of Calum Best and that is why they do not want to be seen using the aftershave that bears his name. Now this might sound farfetched but it also seems to be the most logical of all the explanations. So the controversy that surrounds the man has obviously been carried over to the aftershave named after him. As a celebrity, it is often hard to stay focused on your main priorities because you are bombarded by outside influences. However, the bad thing about this is the fact that all of their wrong doing is reflected in the products that they produce and the self image that they create.